Promotional Maps

How marketing with maps can increase retailer footfall

Top 5 ways to increase retailer footfall Refresh the shop window.  For a high street retailer, an eye catching shop window is a vital way of drawing shoppers into store.  Likewise, having a fresh and appealing website is key in attracting virtual footfall. Creative advertising.  Whilst it is often said […]

 
 

Best advertising campaigns that use maps

Best advertising campaigns that use maps

Absolut Vodka A ‘light-hearted’ advert for Absolut vodka in 2008 for the Mexican market managed to cause a “storm in a shot glass”. The ad showed an ‘antique’ map of North America dating to before the Mexican-American War, when large parts of what is now the USA belonged to Mexico […]

 
 

How to create a successful advertising campaign

Maps used in successful advertising campaign

Each successful advertising campaign is looking for a feature to make their image stand out from the crowd; the whole point is that the brand to be promoted is noticed by its target audience. There are many ways to create a successful advertising campaign and the creative and innovative use […]

 
 

Luxury Maps for Travel Brands

Luxury Maps for Travel Brands

As the world effectively becomes smaller due to the ease of long distance journeys and the traveller is looks for new and increasingly unusual destinations, so the luxury travel market becomes more relevant and important to the tourist industry. As tourists look to find increasingly remote places to visit, or […]

 
 

The importance of using stylised maps for your business

  No Sound? Read our script (timings at the beginning of each point): The importance of using stylised maps for your business Today, I’m going to look at how stylised maps can help promote your business. Maps play a vital role in your business in both digital and print format, […]

 
 

Importance of branded mapping in your promotion strategy

Importance of branded mapping in your promotion strategy

Advertising campaigns or online marketing are, of course, important for business promotion. However, putting something, like branded mapping, into the hands of your audience is a great way to engage and gain potentially ongoing visibility. You will want your brand to be seen and recognised by a wide range of […]